
Relocating to Florida
The calm, clear way to choose where you land.
Florida is nine very different regions, sixty-plus counties, and hundreds of towns — each with its own flood risk, insurance reality, taxes, schools, and price.
Move to Sunshine lays them side by side, so an overwhelming decision becomes a confident one.
- Regions
- 9
- Counties covered
- 31
- Cities & towns
- 87
- Live market data
- Monthly
Where to begin
Start with a region
Nine regions, from the Gulf Coast to the Keys to the Panhandle. Pick one to drill into its counties and cities — and compare them side by side.
Photo: Kanni / PexelsSouthwest Florida
Southwest Florida is the Gulf Coast stretch anchored by Fort Myers, Cape Coral, and Naples — the part of the state most out-of-state buyers picture when they imagine canals, barrier-island beaches, golf communities, and warm, dry winters. It runs from value-priced inland communities to some of Florida's most prestigious coastal real estate, and two themes cut across all of it: Florida's no-state-income-tax advantage on one side, and elevated flood and wind insurance on the other. The job of these pages is to help you place yourself on that spectrum — by budget, by lifestyle, and by how much coastal risk and cost you're willing to carry.
4 counties · 14 cities
Photo: M-DESIGNZ LLC / PexelsTampa Bay
Tampa Bay pairs a real metro economy with Gulf beaches — Tampa's urban core and job market on one side of the bay, St. Petersburg and the Pinellas beach towns on the other, and fast-growing suburbs north and east in Pasco and Polk. It tends to offer better value and more year-round, non-retiree energy than the southwest coast, with the same Florida tradeoffs of hurricane exposure and insurance to weigh by location.
6 counties · 12 cities
Photo: Brendon Spring / PexelsMiami & Southeast Florida
Southeast Florida is the state's most urban, international, and expensive corner — Miami-Dade's global city energy, Broward's beaches and suburbs, and the wealth and golf of Palm Beach County. It's a market of extremes, from condo towers to gated estates, with high housing costs, significant coastal flood exposure, and a cosmopolitan lifestyle you can't find elsewhere in Florida.
3 counties · 14 cities
Photo: Tim Hardaway / PexelsTreasure Coast
The Treasure Coast — Martin, St. Lucie, and Indian River counties — is the quieter Atlantic stretch north of Palm Beach, known for relative value, boating and beaches, and a slower pace. It draws retirees and families priced out of South Florida who still want the Atlantic coast, with new construction concentrated around Port St. Lucie.
3 counties · 7 cities
Photo: Dominik Gryzbon / PexelsFlorida Keys
The Florida Keys are a 120-mile island chain off the state's southern tip — Key Largo to Key West — built around the water, fishing, diving, and a famously laid-back island culture. It's a high-cost, lifestyle-driven market with the state's most acute flood and insurance realities, where what you're buying is access to a way of life found nowhere else in the country.
1 counties · 5 cities
Photo: Connor Scott McManus / PexelsOrlando & Central Florida
Central Florida centers on Orlando — theme-park economy, a fast-growing tech and healthcare base, and inland communities that sidestep the worst coastal storm surge. It spans urban Orlando, family suburbs in Seminole and Osceola, and the booming Lake County corridor including The Villages. Lower flood exposure than the coasts makes it a value-and-growth story for many relocating buyers.
5 counties · 9 cities
Photo: Lando Dong / PexelsSpace Coast
Brevard County's Space Coast wraps the aerospace economy of Kennedy Space Center and Cape Canaveral around 72 miles of Atlantic beaches. From Titusville and Cocoa Beach to Melbourne and Viera, it offers beach access and a tech/engineering job base at prices well below South Florida — an under-the-radar relocation pick.
1 counties · 6 cities
Photo: Mike Jones / PexelsJacksonville & Northeast Florida
Northeast Florida runs from the big, affordable city of Jacksonville through historic St. Augustine, upscale Ponte Vedra, and the Amelia Island beaches of Nassau County. Cooler winters and a more seasonal climate than peninsular Florida come with strong value, a diversified economy, and Atlantic beaches — a magnet for buyers who want city amenities without South Florida prices.
4 counties · 9 cities
Photo: Sean Thomas / PexelsFlorida Panhandle
The Panhandle is North Florida's Gulf coast — the sugar-white sand and emerald water of Destin, 30A, and Panama City Beach, plus the state capital at Tallahassee inland. More Southern in feel and seasonal in climate than the peninsula, it blends a powerful beach-and-vacation-home market with military communities and college-town stability.
6 counties · 11 citiesGet oriented
Talk to a Florida local
Tell us where you are in your move and what matters most. We'll point you to the right places — and the right people on the ground.
Or chat with the conciergeTalk to a Florida local
Tell us where you are in your move. We’ll point you to the right places — and the right people.